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The Menu Chefs take into account many factors when they build a menu that
leads to a top recipe. - Consider local ingredients. Top recipes usually are based on familiar foods or
dishes that customers grew up with.
- Apply a personal touch to classic favorites by changing the method of preparation or some of the ingredients. - Select quality products when incorporating popular ingredients, from bacon and miso to cheese and chiles. - Try nightly specials or a limited-time approach to introduce a new item that has top-recipe potential. Such methods allow a favorite dish to gracefully exit the menu should ingredients become unavailable or the kitchen staff tire of making it. - Take a seasonal tack to menu items by offering heartier dishes during colder months and lighter fare when weather warms - Use seasonal garnishes to update a best-seller. - Do not substitute for an ingredient that becomes unavailable. A dish is a signature item because it is familiar and people know what to expect. - Check best-selling recipes as they come off the line to ensure consistency. - Keep the staff interested in signature items through wagers and prizes, such as rewarding employees for a set number of orders with beverages at the end of the shift. Check back every months for great new tips!
Check our Services page to purchase our "How To Sell" series.
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